Shop Direct

United Kingdom

About Shop Direct

Shop Direct is the UK’s second largest pureplay online retailer and we exist for one simple reason; to make good things easily accessible to more people. It’s our purpose, why we get out of bed in the morning.

It means offering the best range of famous brands, a seamless online shopping journey and unique ways to spread the cost that our customers love.

We’ve been doing it for more than 80 years and our digital department stores have become household names, from the much-loved Littlewoods.com to Very Exclusive, which is now our biggest and fastest growing brand with sales of more than £1bn and now Very Exclusive, our luxury brand.

Today, we turnover more than £1.9bn, our websites get over 1.2m visits every day and 62% of our online sales are from mobile devices. We sell over 1,300 famous brands and deliver 49 million products to over four million customers each year.

We’ve got a clear goal. It’s to become a world class digital retailer. We’re already well on the way and, by staying true to our purpose, we believe we’ll achieve our ambition.



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